Beautycounter’s mission is to get safer products into the hands of everyone.

We believe that products can be beautiful, effective, AND significantly safer.

The products we create meet incredibly rigorous standards.

They have to pass our Ingredient Selection Process, they have to perform, and they must meet your personal standards and be as good or better than the brands you already love.

That’s why, to date, we’ve already sold more than 240 million products.

We believe no other company in the industry is delivering on both performance and safety to the extent that we are.

Initially, I was introduced to Beautycounter because I was looking for safe skincare for my pregnant and breastfeeding clients… and I ended up falling in love with the products myself.

I was drawn to the fact that they supply third-party clinical trial data to support their claims. As a researcher, it was important to me that the company had done its due diligence and that these products are 100% safe and effective.

Then, I tried the products out for a year and loved the results!

I received so many compliments… even one from my friend (who is a dermatologist) asking what I was using to get my clear skin and natural glow.

That’s the Beautycounter Effect.

The more I learn about Beautycounter’s mission, the more I love the company behind the products. It makes me feel good to know I am contributing to a positive change in the industry.

Beautycounter prohibits the use of over 1,800 harmful ingredients in their formulations and uses recyclable materials for their packaging.

They are also a certified cruelty-free brand and continue to exclude animal testing at every stage of product development.

Since most anti-aging products contain harmful chemicals that are not recommended for use during pregnancy, I recommend the Countertime Collection as the perfect anti-aging alternative for those mamas who don’t want to sacrifice quality skincare during their pregnancy journey.

Join our clean beauty membership program and enjoy exclusive rewards:

• FREE welcome gift
• Special offers & promotions
• Free shipping on qualifying orders of $100+
• 10% off product credit on applicable orders (conditions apply).

1. It’s perfectly legal for companies to use harmful ingredients in the products we use on our skin every single day.
   • According to many of the world’s leading scientists and medical organizations, many ingredients commonly used in the personal care industry have been linked to cancer, hormone disruption, infertility, and other health issues. We think this is unacceptable, and we’re doing something about it.
   • Beautycounter has put together a list of more than 1,500 ingredients that we prohibit from our product formulations, while creating beautiful products that perform to your highest standards. We not only avoid the 1,400 ingredients that the European Union bans, but we created The Never List™
   which includes more than 100 additional ingredients that we prohibit from our product formulations.
2. The European Union prohibits the use of more than 1,400 ingredients from personal care products. The U.S. has banned or restricted 30 ingredients, while Canada has banned nearly 600.
3. So is it all doom and gloom? No! At Beautycounter, we believe that when you know better, you do better. We believe our products are some of the safest on the market. We disclose every single ingredient and evaluate every ingredient for safety.

I invite you to review The Never List™

Check the labels on your favorite products, and see how they compare.

My goal is to educate you so you can make more informed choices.